Aleta Lucia is an Australian luxury brand that embodies the personal style and influences of its designer, Aleta Bates. Traditional handicraft techniques, travel, interiors, art and the splendor of traditional adornments worn by women all over the world are inspirations for the collections. While traveling through Nepal and South East Asia, Aleta was inspired by vintage Hill Tribe embroidery, Tibetan rugs, and weavings, turquoise inlaid home wares and Kutchi beadings, which she fuzed into her collections. Aleta Lucia collections are designed for evening wear, event wear and special occasions and command the attention of all in their presence. Each complex piece is laboriously hand-embellished with fine glass bugle beads and carefully created over a 12 to 18 day period. Attention to detail and upholding the standards synonymous with luxury goods is paramount to the Aleta Lucia brand. Although Lucia has no formal education in fashion–she completed a degree in Fine Arts and has a background in adult education–she launched the eponymous label in 2015. Aleta Lucia has quickly gained the attention of print publications and media where the brand has had outstanding media exposure and attention from influential buyers. In 2016 Aleta Lucia expanded into the international market and is now found in some of the most prestigious boutiques across Europe and the Middle East.