Sveta was born in Russia. Fashion was an early passion to her. After years working for some of the most important fashion brands such as model, she decided to attend the Marangoni Institute. 2014 is the turning point, she starts her own Sveta brand. The name, the same given to the designer by her closest friends and now by the 'fashion industry' is a meaningful one for the label. It captures the spirit of this adventure: dynamic and friendly in approach and style. Its unique design aesthetic offers a modern interpretation of femininity by creating comfortable silhouettes through a conscious cross-pollination between neo-grunge and romantic elements. Its first collections are favorable welcomed by buyers and international press thanks to her gentle and strong soul.